Aghaz series
Gumaan
Gumaan is inspired by the moment when you question yourself before doing something important. It reflects that inner conflict where fear and hesitation try to hold you back, yet a part of you still wants to move forward, and this very journey is expressed through its scent as it gently opens with a soft blend of saffron and light citrus that feels slightly mysterious from the start.
Gumaan is for those who feel uncertain but choose to trust themselves anyway, because real growth always begins on the other side of doubt.
Justuju
Justuju is about those moments when you feel lost and are quietly searching for answers, direction, or purpose, and this journey is expressed through its scent that begins with the fresh and zesty notes of yuzu and bergamot, instantly lifting your spirits.
The heart blends neroli, thyme, and rosemary, creating an airy and clean aroma that feels like clarity slowly unfolding.
Justuju is for anyone embracing the search for themselves, because reflection and curiosity always lead to discovery.
Khuwaish
Khwaish represents the dreams and desires that push us to grow and reach for something meaningful, and its fragrance begins with the lively notes of lemon and orange, touched by black pepper for a spark of energy.
In the heart, rosemary, geranium, and pepper create a warm and slightly spicy aroma that feels motivating and confident.
Khwaish is for those who dare to imagine a better life and take steps to make it real.
Umeed
Umeed is about turning dreams into consistent action, and its fragrance opens with the fresh and juicy notes of peach and apple that feel bright and uplifting.
The heart of soft floral notes blended with musk adds a gentle and motivating touch that encourages steady progress.
Umeed is for anyone who believes that small, consistent steps are what make hope truly powerful.
Yaqeen
Yaqeen captures the feeling of quiet faith and self-belief, and this journey is expressed through a bright and fresh opening of pineapple, grapefruit, and bergamot that instantly lifts the spirit.
The heart blends jasmine, patchouli, and cedar to create a rich, woody, and balanced aroma that inspires trust in yourself.
Yaqeen is for anyone who knows that believing in the process makes fear fade away naturally.
Manzil
Manzil is not just about reaching a destination; it is about who you become along the way, finding peace, gratitude, and growth after every challenge, and this journey is reflected in its scent that opens with the rich sweetness of blueberry and a hint of anise, creating a unique and inviting start.
As it develops, honey, cashmere wood, and soft floral notes bring warmth and depth, giving the fragrance a smooth and comforting character.
Manzil is for those who keep moving forward with patience, because every step taken with purpose eventually leads to fulfillment.